The Masters Golf Tournament

Every April, thousands of golf fans flock to Augusta, Georgia, for one of the most iconic events in sports—the Masters Tournament. With local hotels and accommodations filling up months in advance, many homeowners in the area seize the opportunity to rent out their homes to visitors. But how do you determine a fair and competitive rental price for your property during Masters Week?

Here’s what you need to know about pricing your home for rent during the Masters Golf Tournament.

1. Understand the Demand

The demand for lodging during Masters Week is unlike any other time of year in Augusta. Visitors range from die-hard golf fans to corporate executives, and they’re often willing to pay top dollar for comfort and convenience.

Key factors that drive demand:

  • Proximity to Augusta National Golf Club
  • Number of bedrooms and bathrooms
  • Luxury features (pool, outdoor kitchen, entertainment systems)
  • Availability of services (cleaning, transportation, private chef)

2. Research Comparable Rentals

To set a realistic price, start by researching what similar homes in your area have rented for in previous years. Look at:

  • Local real estate agencies that specialize in Masters rentals
  • Online vacation rental platforms (Airbnb, Vrbo)
  • Listings from Masters-specific rental services

In general, prices for homes during the Masters range from $3,000 to over $25,000 for the week, depending on the property. Luxury homes close to the course can command even more.

3. Consider What You’re Offering

The more amenities and services you offer, the higher you can reasonably price your home. Ask yourself:

  • Is my home professionally cleaned and staged?
  • Do I provide hotel-style linens and toiletries?
  • Am I including concierge services like grocery stocking or transportation?
  • Is there high-speed internet and smart TV access?

Small touches like stocked bars, outdoor grills, or golf memorabilia can also boost perceived value.

4. Factor in Location

Location is everything during Masters Week. Homes within a 1–3 mile radius of Augusta National can charge a premium, especially if they offer easy access, minimal traffic, or private parking.

Even homes farther out can still do well if they offer comfort, value, and strong amenities. Just be sure to adjust your price accordingly.

5. Work With a Rental Agency

If you're unsure how to price or manage the rental, consider working with a local rental agency that specializes in Masters properties. These professionals can:

  • Evaluate your home and recommend a price
  • Market the property to qualified guests
  • Handle contracts, insurance, and guest communication
  • Coordinate cleaning and maintenance

Major Sports Augusta is the perfect rental agency for any renter to work with in the Augusta area. Fill out the Tournament Property Listing Application today to get started on working with the leading provider of travel packages to major sports and entertainment events worldwide.

Your Ticket In!

Access for the Masters Tournament is always in high demand, so it's essential to make your travel plans ahead of time. Whether you've attended in the past as a corporate guest, an annually returning badge owning patron or are a first timer wanting to "check one off your bucket list", Major Sports Augusta's event staff will gladly assist with the necessary planning for attending Golf's premier event! Accommodations, Transportation & Event Management - all services that you need for attending this world-class tournament! Call us at 762.444.6999 or contact us via the web at MajorSportsAugusta.com. We are YOUR TICKET IN!