The Masters - History of the Legendary Green Jacket

There are few articles of clothing more iconic, more synonymous with golf excellence, or more prestigious than the Legendary Green Jacket awarded each year to the winner of world-renowned US Masters Golf tournament.

The tradition of this celebrated & renowned "wearable" trophy is as rich and as fabled as the jacket itself.

Originally inspired by coats worn by the Royal Liverpool club members to indicate their rank and status; golf champion & co-founder of the Augusta National Golf Club Bobby Jones saw this and brought the idea to co-founder & Chairman Clifford Roberts. Liking the idea, usage of the jackets was implemented in 1937 as a means by which to distinguish the Augusta National club members from the event attendees.

The idea was to provide an easily recognizable way for the public to locate assistance when needed.

The first green jacket was not presented to the winner until 1949 when Sam Snead triumphed and subsequently it was then retroactively awarded to previous winners and has remained a right of passage ever since. Only to be adorned by either members of Augusta National or winners of the Masters.

A simple 3-button, single-breasted, central-single vented, tropical-weighted wool blazer, gleaming brass buttons featuring PGA golf logo and the Masters patch on the breast-pcket; this elegant jacket is potentially the most famous articles of golf attire in the world.

The earliest jackets were manufactured by Brooks Uniform Company in New York. Then in 1967 (following complaints from club members that the jackets were too heavy and warm to wear under the Georgia sun) tailoring of the garments were taken over by Hamilton Tailoring Co. of Cincinnati.

The material, a hue of rye green originally named Pantone 342 and later dubbed “Masters Green", is now produced in Dublin by Forstmann Co. mill in central Georgia.

The proud antiquity of this seminal embodiment of golf greatness is presented annually to the shoulders by the prior years winner of the Masters to the newest member of this exclusive brotherhood.

The current winner of the Masters is the only person permitted to remove his jacket from club grounds and is only allowed to do so for the year following their victory, after which the coat is to be returned and only worn on club grounds.

A few have spotted recent Tournament winners sporting thier jacket prior to leaving Augusta in moments such as the 2018 Masters winner Patrick Reed at in the Chick-fil-a drive through, or perhaps catching 2010 winner Phil Mickelson in the Krispy Kreme drive through post win.  Odds are you'll likely never see one of these venerable pieces of golf preeminence out in public.

But the easiest opportunity for you to see one of these legendary green jackets up close and personal is to attend the Masters yourself.  Allow Major Sports Augusta to get you there!

The best way to visit the Masters is with the help of a trusted travel provider. Just as the green jacket is the gold standard of golf prestige, Major Sports Augusta is the gold standard of sport event travel providers.

Their custom travel packages are inclusive of everything necessary to enjoy such a world-class event to include:

  • Guaranteed Event Access 
  • Daily hospitality
  • Hotel accommodations or Private Rental Properties 
  • Ground transportation
  • Golf tee times at premium private clubs
  • Private catered dinners within your rental property

The expert travel staff will be happy to discuss the options available that will best suit your event needs.

Major Sports Augusta - We are YOUR TICKET IN!™

Why I Chose Major Sports Augusta As My Travel Provider For The Masters

If you're planning on visiting Augusta and attending the Masters Golf Tournament, nothing less than a memorable experience is what you expect!

A methodically planned, expertly executed, and thoughtfully individualized experience that forever sets the standard for all events that follow.

Major Sports Augusta specializes in the Masters experience!

Whether your purpose for attending is for personal enjoyment; or as a reward that incentivized your employees; or as a means to entertain & impress your high value clientele; the moment you decide to make The Masters your destination event, the only smart choice for planning is...

The Major Sports Augusta way!

Selecting the right travel provider is more than just planning the trip itself; it’s about placing your faith and trust in a partner who will scrutinize every detail, answer every question or concern, and anticipate every reasonable need.  And it goes without mentioning full delivery of each component of your event.

It all begins with a conversation. Major Sports Augusta prides itself on establishing a personal connection and commitment to the specific goal of your trip to the Masters.

To that end, each trip we plan is an individualized experience, meticulously designed around your expectations, budget, and needs.

Major Sports Augusta will gladly coordinate planning if your trip is a solo excursion requiring access for a singular individual but the heart of their services focuses on turnkey travel packages inclusive of premium event access, executive accommodations, entertainment, dining arrangements, and private transportation.  Complete travel development and management services under a single roof!

The prestige and scope of the Masters requires a specialized understanding of more than just the event itself. Your travel partner must have a deep relationship with the Augusta, GA area to ensure it is an experience unlike any other!  Major Sports Augusta hits that mark as they are Augusta based and have the local connections to develop a well rounded travel experience!  They are the most direct source for attending this world-class event!

How and why you choose your travel provider for the Masters can ultimately be the determining factor on whether you had just a trip or you had an experience. For many, a trip is sufficient.  For the exceptional, nothing less than an experience will do!

Major Sports Augusta – We’re your ticket in!

Have You Thought About A Trip To The Masters For Your Incentive Program?

Business is growing and changing at an increasingly faster rate. The force moving the world forward in leaps and bounds in today’s rapidly evolving corporate landscape isn’t technology or globalization.

It’s the ability to motivate people to accomplish the impossible on a daily basis through reward and appreciation.

It’s convincing potential clientele that partnering with you provides them with a decisive advantage that sets you apart from your competitors.

It’s providing your sales staff with purpose and reason to increase sales productivity and outpace projected revenue.

Motivation is the secret sauce attracting the best employees and inspiring employee loyalty, driving record sales, and drawing in top-tiered clientele. Something that provides a unique experience that shows them how much you value their service or business, while simultaneously demonstrates your commitment to excellence and dedication to first-class treatment of your staff.

Identifying an incentive program that accomplishes all of this while assuring a positive ROI would seem to be next-to-impossible… but it’s not.

Money is great.  Gifts have their place.  But if you want something that truly moves the needle, you need to provide an incentive that exceeds expectations while providing an experience that sets you apart.   

Sports Travel incentives are the only answer!

The right event travel incentive can be exactly what you’re looking for as it provides a chance for you to show your employees & clients why the working relationship you have formed is their best option.

So now that you’ve figured out the best type of incentive programs, it’s time to pick a destination.

In terms of beauty, tradition, scale, and gravitas… there is no sporting event that rivals the majesty of the Masters Golf Tournament!

The Masters is one of the most prestigious and exclusive annual sporting events in the world. Making this the travel incentive destination for your company sends a loud and clear message to your valued employees, top-performing sales or marketing staff, and your top-tiered clientele that their relationship with you can reward them in ways that puts you in a class unto yourself.

Making the Masters a central aspect of your travel incentive program places you in rarefied air.

And simply put, there is no travel partner can get you there like Major Sports Augusta!

Making Major Sports Augusta your travel partner guarantees that your trip will be one in which every aspect of your comfort and satisfaction is the highest priority.

From premium seating, hotel accommodations, private estate rental properties, customized travel logistics and individualized trip itineraries; Major Sports Augusta provides the ultimate planning & management services necessary to experience this world-class event!

In today’s fast-paced business world, motivation is king.

The right incentive can motivate people to move mountains.

The Masters is that incentive and Major Sports Augusta is the travel partner that can bring it all together for you.

Major Sports Augusta… YOUR TICKET IN!

3 Things To Keep In Mind When Booking Your Trip To The Masters

The Masters is an annual sporting event unlike any other. To the uninitiated attendee, the planning process can easily become overwhelming.

While there is much to consider when planning a trip, here are three top points to keep in mind:

Number 1: Know the best way in

Known as “the toughest ticket in sports”, there are only 3 ways to obtain badges to the Masters.

- The first way is to be on the Patron List where they are offered to you yearly by the Augusta National Golf Club.  As there are only a select number of these badges currently in circulation, a "waiting list" was created in 1972 and closed in 1978.  In 2000, the list was opened briefly and new patrons were added by random selection.

-The second way in is to try your luck and enter the badge lottery for Practice Rounds and daily Tournament Round access. Getting passes like this is nearly as difficult as becoming a Patron as the tickets & badges awarded by random selection and you're up against a large number of world-wide applications. 

- The third and most common way in is to enlist the services of a credible sports travel provider.  It is also the most precarious way as not all service providers or brokers can be trusted sources.

This is the best way to not just procure tournament badges, but plan out every aspect of your trip. Unlike other methods which (at best) only account for access to the event, coordinating your efforts with a company that can customize a travel package will afford you the comfort of knowing that every single one of your needs are met.

Whether this is a personal trip, a corporate excursion intended to “wow” potential clientele, or a way to reward your dedicated employees, every aspect should be planned and accounted for well in advance.

 

Number 2: Choose the Right Travel Partner

When it comes to working with the best provider to plan your Masters event, you have a choice.

You can either:

-Acquire badges from an unknown source throughout the vast online marketplace and take hope that everything will work out…

Or

You can look to a well-known company with verifiable experience. Your best option is to work with an agency who not only provides sports travel services but specializes in hosting at the Masters.

The right provider will work with you to identify your individualized needs and utilize their extensive network of partners to create a customized package for you.

The right provider will offer a full range of services that fit your budget that includes everything from event access to a full turnkey experience that exceeds your expectations!

The right provider isn't the big-box national brand who offers "cookie-cutter" group travel.  You need to work with a direct source; an Augusta, GA based company that works directly with you on every step during the development of your travel package. A partner who understands and appreciates your vision for this trip as well as your investment.

You may find plenty of options offering a variety of services to attend the Masters Golf Tournament.  But there is only one right choice: Major Sports Augusta!

Number 3: Trust the Professionals

The one thing you should avoid at all cost when planning for your Masters event is trusting the efforts of an un-reputable source.

The success or failure of your trip often turns on the most seemingly unimportant detail. The key is planning your trip with a trusted travel partner who understands that all details are important.

You want professionals invested in your peace of mind and complete enjoyment.  From the moment you arrive into Augusta until the moment when our trained drivers drop you off at the airport for your return flight home, Major Sports Augusta is there with you every step of the way!

Major Sports Augusta, is YOUR TICKET IN!!!

A Guide On What To Wear To The Masters

There are many considerations that factor into planning a perfect trip to the Masters Golf Tournament. Beyond your travel plans, the most personal and individualized consideration is your attire!

Finding the correct balance between class and comfort can be a daunting task.  Taking into account weather and itinerary will certainly contribute to the decision-making process.  

While the majority of style is left open to personal taste, there are certain core inclusions that simply cannot be left off of your list of requisite clothing.

First, above all else, you have to keep in mind that the Masters is a golf tournament.

As obvious as that may seem, many first-timers can overlook this simple fact and neglect to take into account the amount of walking involved during this week-long event.

In other words… comfortable shoes are a must! Regardless of whether you elect to find a great vantage point to post up for much of the week or follow the leaders from hole to hole, a comfortable pair of shoes is a must-have for any patron who plans to traverse the grounds of the Augusta National.

Trust our advice, the Masters is not the time to experiment with your new fashion foot wear or the toe-pinching loafers you bought especially for this trip. The last thing you want to experience as you embark on this magnificent expedition is the discomfort of sore tortured feet because you chose style over comfort.

Once you’ve decided upon footwear, now it’s time to build your travel wardrobe.

The three C’s to keep in mind as you make your clothing selections are: Class, Comfort and Coordination.

The Masters is legendary in its historic and traditional reputation for very good reason. While comfort should be a major consideration, one can never forget the ubiquitous backdrop of sophistication and class present at every turn.

For the scenic warm spring days in beautiful Augusta, GA, think light, flowing materials that will keep you cool while you enjoy the warmth of a Spring day.  On particularly sunny afternoon, you may opt fo classic styled shorts and a golf shirt.

Intermingle your various pieces with the right accessories like stylish shades, belts and watches or the occasional tie or hat and you’ll be ready for whatever this magical trip might throw your way.

Last but not least, the Springtime weather in Augusta is susceptible to change on a day to day basis.  Make sure you have packed a light jacket or pullover for the days when the wind is brisk & chilly!

But prior to packing your bags, you must first plan your event with a trusted provider who will assist you in coordinating the logistics of your travel program.  You need the services of Augusta based Major Sports Augusta!  

Major Sports Augusta is backed by over 18 years experience in hosting clients at the Masters Golf Tournament.  From simple program requests such as event access only all the way to more intricate travel programs for larger corporate groups, their trained associates will guide you along the way.  They become your travel partner from the first phone call through your return home after the Green Jacket presentation ceremony.

Just remember the 3 C’s and Major Sports Augusta!  You'll be fully covered for your visit to Augusta and the Masters!

Major Sports Augusta - Your Ticket In!

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